A Children’s Store Done Right - Mountain News : Business

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A Children’s Store Done Right

Tattle Tails in Lake Arrowhead Village

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Posted: Thursday, May 18, 2017 9:44 am

It was 31 years ago when Sondra Hughes, owner of Tattle Tails and Sondra’s in Lake Arrowhead Village, thought of bringing a children’s store to the Village. The idea was to have a store that carried clothing, accessories and a few miscellaneous items like stuffed animals, as well.

Opening up Tattle Tails was due in part to “the Village not having a kid store that had made it [in the past],” Hughes said, highlighting that the Village was in need of a store that provided families with children’s apparel and accessories. Thirty-one years later, Tattle Tails has remained opened and has had success solely on the fact that it provides families with a unique shopping advenure.

What started off as just a corner section of Sondra’s has grown to be approximately one-third of the total space. “Tattle Tails is a benefit to the community,” Hughes stated, adding that the store has been nothing but a pleasurable experience for her.

“It is a generational thing,” Hughes said. “People will come in, bring their kids, grandkids; I’ve seen some of them (shoppers) grow up and come [back to] shop here.”

At Tattle Tails, shoppers can find sizes for newborns, and up to size 7 for boys and size 14 for girls. Apparel includes Lake Arrowhead souvenir clothing and dress apparel, as well as casual clothing and swim wear. Shoppers will also find hair adornments, infant accessories, gift items and a large line of stuffed animals.

Tattle Tails carries the line Desigual, a favored European clothing line. According to Hughes, it is popular at Tattle Tails and Sondra’s as well, and shoppers are always surprised to see the line sold.

Desigual, which stands for “not like anything else,” helps illustrate Tattle Tails, which is truly one of a kind.

Tattle Tails is located in the lower Village, next to Alpine Jewelers. For more information, call (909) 336-2990.

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