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Staying Committed to Mountain Communities

Coldwell Banker Sky Ridge Realty

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Posted: Thursday, September 28, 2017 10:29 am

Partnership, professionalism and ensuring that everyone feels a part of a team is the culture at Coldwell Banker Sky Ridge Realty, owned by Steve and Jamie Keefe. It is a place where the staff is a family, working together to guarantee that customers receive the best from their services.

When Keefe stepped into the ownership position 13 years ago, he had a mission — one that has allowed him to continue with a business that is the top-ranked real estate company on the mountain.

The mission of Coldwell Banker Sky Ridge Realty is to serve its clients and customers “by providing exceptional real estate services; serve the community through business and personal involvement and contribution; serve its organization by working together cohesively while maintaining the highest skill levels and ethical standards; and to be known by all as an example of business success while maintaining core values.”

Through the process of adhering to this mission, Keefe has made it his goal to employ those who are professional, eager to work and capable of working as a team with others. In addition to that, he has employees who have been with the business for an average of 15 years.

“Our staff is high-producing and dedicated,” Keefe commented. “It is a culture of partnership that brings out the best of our team.”

The staff focuses on core values that include honesty and integrity, respect, professionalism, community participation, teamwork and having an excellent reputation. These core values have led the personnel at Coldwell Banker Sky Ridge Realty to be known as “top-notch” professionals, Keefe stated.

When hiring new employees, Keefe is focused upon the way things have changed over time, which directs the path for how real estate is regarded these days. This means that employees must be tech-savvy, have high energy and be knowledgeable. But in terms of expanding and growing bigger, he said that this is not what he is doing with Sky Ridge Realty. Instead, he has utilized the mentor program, where he has someone from the team work with new employees to teach them the way things operate within the company. “They learn our way...which is a successful way,” Keefe noted.

He mentioned that many real estate companies are beginning to go bigger and open offices in many locations but, with his business, he finds it more effective to stay local. It is about maintaining his business on the mountain and “focusing our energy on where we do the best,” he explained.

For 35 years, Coldwell Banker Sky Ridge Realty has showcased talent and professionalism and, since buying and taking the business over in 2004, Steve and Jamie are the longest ownership the business has had. He disclosed that during the good times, and even in the bad, the team sticks together and continues to operate as a family.

Keefe continues to stay on top of the real estate business on the mountain by making certain that he uses all of the skills and knowledge he has gained in his 28 years of experience. He spent 10 of those years in the mortgage lending side of the business, where he completed more transactions than the average realtor.

Keefe serves multiple roles as the owner of the company, but the most important to him is that of being a coach. “I love learning, which translates to being a teacher,” he said. “Being a coach means bringing the best out in people.”

For the future, Keefe plans to continue to learn and pass on everything that he gains to his team, empowering the company and its staff to grow in the right direction.

“Customer service is a big part of it, so we are always here to answer questions and concerns,” Keefe expressed. “Our clients are number one.”

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