Alexandra’s Emporium Success Over the Years - Mountain News : Business

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Alexandra’s Emporium Success Over the Years

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Posted: Wednesday, November 22, 2017 10:18 am

For 17 years, Alexandra from Alexandra’s Emporium has been delivering her customers a unique and fun shopping experience. Her store, located in the lower level of Lake Arrowhead Village, is a women’s clothing and accessories boutique. She also has a shoe department, a metaphysical shop and a year-round Christmas corner. Alexandra carries sizes from small to XL and many selected items for plus-size women, up to size 3X. Shoppers can find unique styles of dresses, skirts, tops, sweaters and warm and fuzzy outerwear, along with hats, belts, handbags, and jewelry from all over the globe.

The shoe department caters to all types of women and young ladies. Styles include boots, heels, sandals — the latest in vogue. The metaphysical shop is filled with all-natural soaps, lotions, candles, oracle and tarot cards, crystals, geodes, pendulums and other gifts.

“I initially opened my store for shoppers to have a fun shopping experience while benefiting from affordable items,” Alexandra expressed. “I like to have what is new and exciting, and I’ve seen that shoppers are happy to purchase something very nice at an affordable price,” noting that, even though the store carries items at affordable prices, they are all high quality.

Four months ago, Alexandra saw an opportunity to start fresh in a new location. It would give Alexandra’s Emporium a new look and feel. Moving her store was just what she needed to gain more inspiration for what is to come.

Alexandra said that her old location, which was across from Bank of America, gave her 16 years of success and, although she is thankful, she has been optimistic for the positive change that being in a new location will bring her.

“When the economy took a downturn years ago, I remained optimistic. Because of that and, with recent changes, I feel like my store has come out on top.”

Alexandra, who started in the business world when she was 24 years old, explained that she has gained valuable knowledge on how to run a business correctly, and she credits much of her success to her years of experience.

“I’ve learned that it is important to remain patient,” she shared. “Then, when you see something [that is for you], you jump all in and make it happen.”

In her new location, Alexandra has a larger space, giving her an opportunity to display her items differently. She has taken advantage of the space by incorporating a level of comfort that welcomes all shoppers. Whether you and your family are shopping together, or you are on your own, there is something for everyone. The fitting rooms are spacious, and there is a corner with a small lounge couch that allows customers to rest a little.

“My thing is the price and quality,” Alexandra said, pointing out that brand names are not important to her. “I want everyone to be able to afford it.”

Another reason that Alexandra’s Emporium has been so successful is due to how personal the store is to Alexandra herself. She mentioned that, when choosing items for her store, she shops for accessories and clothing that she loves and would personally wear and utilize.

“The store is doing extremely well. The biggest problem right now is keeping up with inventory. That has never happened to me before.” She added that she sees that as a good problem to have.

Alexandra attends shows twice a year, and everything that she purchases for her store is from out of state. This means that her items are difficult to find elsewhere, adding to the store’s uniqueness.

“If you would have told me when I was younger that I would be the owner of my own business, I would have told you there’s no way,” Alexandra concluded, “and here I am, 17 years later.”

For more information on Alexandra’s Emporium, call (909) 337-1251 and visit the store, located in the lower Village in Suite 01-160.

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